Or, follow a normal schedule and complete your program in 2 years 8 months.5
MBA
Or, follow a normal schedule and complete your program in 2 years 8 months.5
4Accelerated schedule requires at least 9 credit hours of Prior Learning Credit. Assumes completion of 3 semesters, enrollment in an average of 10 credit hours per semester and continuous, full-time year-round enrollment with no breaks per 12-month period.
5Normal schedule does not include breaks and assumes 3 semesters of year-round, full-time enrollment in an average of 6 credit hours per semester per 12-month period.
Advertising
Brand Management
Digital Marketing
Industrial Buying
Market Research Analysis and Management
Product Distribution
Product Management
Promotion and Public Relations
Sales
Social Media Marketing
One Human Resource Course Selection:
One International Course Selection:
One Leadership Course Selection:
One Elective Course Selection:
+ Choose one below
^Students who hold an undergraduate business degree, a technology degree or a degree with a technology specialization may be eligible to waive up to three courses (nine credit hours). Students with undergraduate degrees in other disciplines may also be eligible to waive select courses upon review of their undergraduate transcript. Course waiver availability varies by location. See Course Waivers for details.
An MBA with a specialization in Marketing is a graduate-level business degree program that emphasizes both business administration and marketing skills. Coursework for this degree program generally covers a range of both business and marketing subjects in order to help students develop proficiency in both areas.
An MBA program with a Specialization in Marketing can help you prepare to pursue a career in either business or marketing. The marketing specialization component of this degree enables you to build your understanding of marketing strategies and tactics, while the standard MBA program portion helps you improve your business administration skills. By combining these two disciplines into a single degree, you can develop your abilities and may find yourself able to pursue a wider range of career options.
An MBA program with a specialization in Marketing and a Master's in Marketing program have some overlapping elements, particularly their focus on various marketing disciplines. However, a Master's in Marketing program will have a greater focus on just marketing courses, while an MBA program with a Specialization in Marketing will typically contain business administration and marketing courses.
Marketing can be an excellent career option if you are interested in learning how to improve brand awareness and engage customers. Careers in marketing frequently combine analytics, business skills and creative thinking, resulting in a dynamic, multi-faceted career that has a lot to offer if you are looking to put your business education to good use.
You can earn our MBA with a Specialization in Marketing online or in a hybrid format that combines online learning with an on-campus experience.3 Either way, we are there to help you learn on your time in a way that fits your busy life.
Here at DeVry, applicants of our graduate programs must have earned a bachelor’s degree from a University-recognized institution to be eligible for admission. You may also have to meet a few other prerequisite requirements including achieving minimum test scores, meeting GPA minimums and demonstrating math and language proficiency. At DeVry, our streamlined admissions process requires just a few simple steps, helping you to keep your graduate education plans moving forward. Detailed information about admission to our graduate programs can be found here or in our Keller Academic Catalog.
Graduates of our MBA with a Specialization in Marketing program may consider a broad variety of careers in advertising, brand management, digital marketing, market research, public relations and other marketing-related areas.
The U.S. Bureau of Labor Statistics (BLS) projects overall employment of advertising, promotions and marketing managers to grow 6% from 2022 to 2032 on a national level, faster than the average for all occupations, with about 34,000 job openings each year, on average, over this decade.4
4https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm#tab-1 Growth projected on a national level. Local growth will vary by location. BLS projections are not specific to DeVry University students or graduates and may include earners at all stages of their career and not just entry level.
The BLS attributes this projected growth to continued demand for marketing managers who will use a range of campaigns to maintain or expand their company’s market share, develop pricing strategies and explore new ways to reach customers.
1Eligibility and application of course waivers varies based on the type of course waiver credit earned, the student’s enrolled location and/or the student’s state of residence. For more information, please refer to the Course Waiver section of the Keller academic catalog.
2Conferral and Assessment Data - Available for all of DeVry and Keller's ACBSP accredited programs. For a full list of DeVry University's business and accounting degree programs accredited by ACBSP, please see the Accreditation page.
3Program, course, and extended classroom availability vary by location. In site-based programs, students will be required to take a substantial amount of coursework online to complete their program.
4https://www.bls.gov/ooh/management/advertising-promotions-and-marketing-managers.htm#tab-1 Growth projected on a national level. Local growth will vary by location. BLS projections are not specific to DeVry University students or graduates and may include earners at all stages of their career and not just entry level.
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In New York, DeVry University operates as DeVry College of New York. DeVry University is accredited by The Higher Learning Commission (HLC), www.hlcommission.org. The University’s Keller Graduate School of Management is included in this accreditation. DeVry is certified to operate by the State Council of Higher Education for Virginia. Arlington Campus: 1400 Crystal Dr., Ste. 120, Arlington, VA 22202. DeVry University is authorized for operation as a postsecondary educational institution by the Tennessee Higher Education Commission, www.tn.gov/thec. Lisle Campus: 4225 Naperville Rd, Suite 400, Lisle, IL 60532. Unresolved complaints may be reported to the Illinois Board of Higher Education through the online complaint system https://complaints.ibhe.org/. View DeVry University’s complaint process https://www.devry.edu/compliance/student-complaint-procedure.html Program availability varies by location. In site-based programs, students will be required to take a substantial amount of coursework online to complete their program.
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